India’s Beyond Water has launched its first ready-to-drink (RTD) iced tea in India, tapping on high-quality tea sourcing and consumers demand for healthier beverages.
Australia’s Kommunity Brew believes that hemp has the potential to feature more widely in its NPD and innovation strategies, amidst the addition of more local acquisitions to its healthier beverage portfolio.
Beer giant Asahi is tweaking the taste and packaging of its long-time product, the Asahi Super Dry, and says that today’s consumers are seeking out an “elevated experience” through a brand story, healthier options, and flavour innovations.
Asahi has highlighted plans to focus more strongly on its canned beer and healthier innovation businesses as it braces itself for cost pressures in Japan from October.